Author: Jyoti Sahi

Jyoti Sahi was born in Pune in 1944. He was homeschooled and after briefly attending school for four years went to London to study Fine Arts. Since his return to India in the 1960s he has worked as a freelance artist. Jyoti has published a number of books including "The Child and the Serpent: Reflections on Popular Indian Symbols" (1980. Routledge) . From 1997 Jyoti has worked as adjunct faculty in the Srishti School of Art and Design in Bangalore.
<i>Relation of </i><strong> Word</strong> <i>to </i><strong>Image</strong>
Issue 6 – July 2018, Spotlight

Relation of  Word to Image

The relation of word to image is the origin of writing. A visual symbol or icon, that carries with it an association with a word, is called a pictograph. The pictograph is rather like what today we might term a “logo” which a designer creates to give a specific “identity” to some product. The Mohenjodaro seals are another example of a pictograph. From ancient times until the present day some artists, particularly in the Far East, use personal handcrafted seals as a way of “signing” their creations. Letters for Tagore had a character of their own. They were in a way his “signature”, representing his unique personality. Seals have often shown the way to linking the word to an image. A seal cannot be just simply de-coded as a system like a word composed by letters of the alphabet. A seal is...